There is a plethora of information and choices available on the web. Such immense number of websites create bigger challenges for designers. Companies are now focusing on holding user’s attention before their website is forgone for the another most catchy link. Therefore, a comprehensive web design plan is required to make your website design stand out among the millions. While catering to your clients in Dubai, there are some considerations that you need to be aware of to make your web design optimized and visually appealing at the same time.
Here are some important do’s and don’ts for creating a compelling web design and providing your clients an outstanding web design service.
1. Focus on Products/ Services
Are you creating a website for a startup company in Dubai that offers services or sells specific products? If so, ensure that it clearly displays on the home page. Give yourself some space on the inner pages to place CTAs for that particular product or service. If you are creating a blog, make sure the intended audience is getting the desired focus and attention. Websites like WordPress and WOO are doing a tremendous job in putting forward their main focus.
2. Avoid Placing Excessive/Irrelevant Ads
Of course, you main motive is to drive sales from your website or blog. Be kind to yourself and remove all the excessive advertisements. If your page load time is very high because of more ads than content, chances are that the user will leave quickly and never come back. Giving ads the highest priority is simply a bogus idea. Try blending ads with content and web design elements and ensure they don’t exclude from the content.
3. Make the Layout Visually Appealing
The first thing people will notice about your business is your website. Therefore, it is important for a designer to use textures and gradients that give your website a professional touch and draw users’ attention. Go for some great lightweight grid systems that help lay out information in a structured format.
4. Avoid Improper Arrangement of Items
If your designer can’t place the items in a structured manner, please hire the other one who at least know how to grab the attention of the reader by placing the items in an organized way. Moreover, avoid using animated gifs, marquee scrolling text and jumbled mess of graphics. If you are a professional web designer, show it through your design.
5. Always Go for the Right Colors
Knowing your audience type will help you choose the proper color scheme for your web design. Obviously, you will not want a bright color scheme for your website if you cater to professionals. However, you can use bold, loud colors for a website that deals with fashion and art industry.
6. Don’t Overuse Different Textures and Logos
Non-tech-savvy clients may ask you to use the big flashy logos, or the overdone textures and gradients, but it is the responsibility of a well-skilled web designer to describe the importance of all important web design elements. Having a mixture of color on your website will not only break your website, but it will surely irritate your readers and they will more likely never come back. Choose the color scheme wisely and blend well together. Use the right color scheme and wait how your design stands out.
7. Make It Easy for Your Readers to Grab the Right Information
Believe it or not, readers will not spend more than a minute to find out what your website is all about. Therefore, it is important to provide the right information on your website so that it will become easier for the readers to grab the useful information. Use H tags and focus on the most important items. You can use images and quotes to convey your point.
8. Avoid Writing Long, Boring Paragraphs
Writing a post that comprises of 1000+ words with no paragraph break up will surely stop your readers from subscribing your blog. It is recommended to break your content up in short paragraphs and make it easier for your readers to grab the important details.
A persuasive web design needs a creative designer that thinks like an artist, professional and a user at the same time. The end result is a website that is compelling enough, optimized, convertible and user friendly, of course.