May 20, 2018

How do Global Brands deal with Cross-Culture Branding?

When Pepsi launched in China, they sought out for a slogan which can complement their brand name. In doing so, the original slogan “Pepsi brings you […]
April 18, 2018

It’s High Time Big Brands Slaughter their Ego & Learn from Budding Startups!

Show me a well-established brand anytime, and I’ll counter with a startup that is absolutely taking that niche by storm. The cut-throat rules that brands stuck […]
March 29, 2018
7-Different-Types-of-Social-Videos-and-How-Each-One

7 Different Types of Social Videos and How Each One Can Boost Your Business

You spend hours on social media and a major chunk of that time is squandered on perusing through videos of frolicking kittens, scrumptious videos of pasta […]
March 26, 2018

Avengers Infinity War: The Rebranding Takeaway Every Entrepreneur Needs to Know

Last year, Sean Gunn posted on Instagram about his secret project. Of course, the secret was in the form of humor because Sean was wearing an Avengers […]
March 22, 2018
What-can-UAE-based-startups-learn-from-the

What can UAE-based Startups Learn from the $1 Billion e-Commerce Prodigy Noon.com?

“I want people who sleep in the office,” Mohamed Alabbar, founder Noon.com He is ruthless. He is brutish. He is unforgiving. And this is what makes […]
March 19, 2018
How-to-create-Slogans,-upset-your-competition-&-drive-overwhelming-sales

How to Create Slogans, Upset your competition & drive overwhelming sales?

Words change meanings and connotations all the time, depending on their context. When used in our daily lives, words have a certain amount of effect on […]
March 12, 2018

How Are Companies Using your Selfies to Sell You Products You Don’t Need?

Sharon Lawson, 27, hailing from California, isn’t a model, nor is she some celebrity riding the waves of glamor– she is a mere assistant working for […]
February 15, 2018
Topic-15-Eye-Popping-YouTube-Statistics

15 Eye-Popping YouTube Statistics Every Digital Marketer Must Be Aware of

Technology has not only transformed our lives but it has also changed the way we used to consume media. Gone are the days when entire families […]
February 12, 2018
GIF Animation guide

The only GIF Animation guide that Social Media Marketers need to succeed

A Ferris wheel. Racing cars. Your content. Some things are best understood when they are set in motion. If you want to create a lasting impact, […]
February 2, 2018
7-New-Ways-You-Can-Try-On-Social-Media

7 New Ways You Can Try On Social Media to Steal the Limelight Today

Be it Facebook’s incessant stream of algorithm overhauls, Twitter’s move to expand its character limit, Linkedin implementing lead generation forms on ads, or Instagram rolling out […]