Where it all began…
The Dubai Shopping Festival, also known as Layali Dubai in Arabic, started in the year 1996. The event started as a retail event by the Dubai Government to promote trade in Dubai.
The Dubai shopping festival forever changed the perception of people who used to flock to Dubai for vacations. Between the years 1996 and1999, people who arrived to this beautiful Emirati land were welcomed with a bunch of Red Roses and a box of chocolates. Back then,it was considered a gesture of hospitality to welcome the international community with open arms.
The Dubai shopping festival started with the vision of his Highness Shaikh Mohammed bin Rashid Al Maktoum.With a humble beginning, the first advertisement was aired. The word festival, translated into ‘mahrajan’ in Arabic, has a powerful connotation, so the decision to launch a city-wide shopping spree was well-received.
Why Did the Dubai shopping festival become an instant hit?
The Dubai shopping festival had a rather modest beginning, and his Highness Shaikh Mohammed made an investment in this cause and convinced investors to invest in the creative vision of DSF.
It is a city-wide festival, which is celebrated at multiple locations across the city, such as Global Village, Al Rigga Street, Dubai Mall, Night Souk, Gold Souk, the Layali Dubai Concert, Promenade at Dubai Festival City, DSF Desert Camp, Asia net Film Awards, Al Seef Street, Mall of the Emirates, Deira City Centre, Ibn Battuta Mall, Festival Waterfront Centre, Lamcy Plaza, Dragon Mart, Mercato Shopping Mall, and Lulu Village are just some of the places where you can make the most of the festival.
When & Where?
The celebrations start at midnight on the 26th of December and last till midday 28thDecember every year. The discounts run the gamut from from 25 to 90 percent on most renowned international brands. It is a shopping marathon that people love to attend. Some of the hotels even offer 2-day-night stay packages just for this shopping festival.
In addition to shopping, you can indulge in the different activities that will keep you indulged for the entire day.
Categories in The Dubai shopping festival
The Dubai shopping festival 2018 will be centered on the following product categories. So, if you want to buy anything, jump right in.
Apparels: If you live by your brands, you will be in a shopping haven as all your favorite brands of jeans to party wear will go on exclusive sales, including Jack & Jones, Christian Louboutin, Verri, BOGGI, Rodeo Drive, Billionaire, Armani, Burberry, Bebe, Prada, and almost every other brand that you wanted in your wardrobe but were intimidated by the staggering price tags.
Gold Jewelry: Dubai Shopping Festival is a great opportunity to purchase gold jewelry, as you get to choose contemporary fareto modern art, with sophisticated designs, purity and affordable prices guaranteed.
Cosmetics / Perfumes: You can be sure to get your favorite brand in DSF 2018 as De Beers, Bvlgari, Burberry, Chanel and the likes, will surely have their place here. Do not forget, it’s all duty-free!
Watches: Who wouldn’t long for a diamond-studded watch? At DSF, you can pick your favorite collection for sure, be it Rado, Cartier, Michael Kors, ICW, and Burberry, all at affordable prices after huge discounts.
Leather bags and Jackets: Dubai is known for its good quality leather. So, why not stock up on some innovative and classy leather goods like Condotti, Jashanmal, Sharief, Burberry or Prada?
Home Decor: Look no further than DSF 2018 if you are scouting out chic home decor, and head straight to Carpet Oasis, as you will find hordes of flamboyant carpets covering the whole floor space, with most pieces available at 50 to 75 percent discount.
Gadgets: The very fact that Dubai is a tax-free land is sufficient to attract all the gadget freaks to Dubai this season. And with DSF 2018 around the corner, all big names such as Apple, Sony, Cross Gold, Vertu, Acer, and others are poised to showcase their latest products, and at unbelievable prices.
Spices: As you must know, Dubai is the hub of aromatic spices such as saffron or black cardamom, and exotic dry fruits are also available at DSF 2018.
To wrap it all up
We know that all you shopaholics want us to go on and on with our DSF categories. But if you want to delve in the real fun, drop everything that you are doing right now and plan your two day trip to Dubai. The Dubai Shopping Festival 2018 is sure to rejuvenate you for the year ahead!