Snapchat is one of the most popular social media platforms after Facebook, Twitter and Instagram. It is a mobile app that allows you to send public or private images and video to contacts of your smartphone.
Businesses, large, medium or small can use Snapchat’s features to connect with their target audience, especially if the audience is composed of a younger demographic between 18-24.
There are more than 100 million users using it every day. Whereas, Twitter has over 320 million monthly active users. So, if you are selling to Millennials and looking for some new ways to connect with them, Snapchat might be the best choice.
But how brands can use Snapchat to reach their customers? What are the best practices brands can incorporate into their corporate branding strategy? And how you can incorporate Snapchat into your marketing efforts?
In this infographic, you will find how brands are getting the most out of Snapchat, what brands are using it, and some strategies for brands that are new to the platform.
Courtesy of: Dubai Monsters