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Webpage loading time is undeniably an important ingredient of any website’s user experience. Most often, business owners and entrepreneurs overlook this important part and give more emphasis on better aesthetic design, unique nifty functionalities, and landing pages. Unluckily, website visitors tend to care more about webpage speed more than any other aesthetics and functionalities that website owners want to add to their websites. The average user expect even faster speed. Moreover, the website loading time is gradually becoming a vital factor when it comes to search engine rankings.
According to Akamai, a leading CDN service provider, 30% of website visitors expect a webpage to load in a second, while 18% expect a webpage to load immediately. Along with the faster speed expectations, visitors also expect a more robust, interactive and engaging web experience. So, how to give a compelling user experience without sacrificing web page speed?
Check out this infographic that will help website owners to understand why you should put so much emphasis on improving your website speed and how it can increase your conversion rate and ROI.
